Voices of Empowerment: Ooredoo’s Seventh Omani Women’s Forum
Ooredoo Oman, in collaboration with Kenshō Mindful Communications, celebrated Omani Women’s Day through the Seventh Omani Women’s Forum; an initiative designed to empower women, highlight their achievements, and reinforce Ooredoo’s ongoing commitment to gender inclusion and community engagement.
Task
To create an empowering communication campaign that celebrates Omani women’s contributions and strengthens Ooredoo’s role in promoting gender equality.
Forum Highlights: Featured a keynote by Khawla Al Amri, workshops on digital marketing, and cultural celebrations such as a traditional costume competition.
Exhibitions & Awards: Hosted the “Best Product” exhibition for incubator participants, rewarding creativity and innovation.
Content Development: Crafted spokesperson speeches and press releases emphasizing women’s empowerment and Ooredoo’s vision.
Media Engagement: Coordinated with local media for comprehensive coverage, amplifying the event’s visibility and community impact.
Workshops & Training: Provided participants with hands-on learning opportunities to enhance skills in marketing and entrepreneurship.
The forum achieved strong community engagement, drawing diverse stakeholders and amplifying awareness of women’s empowerment initiatives. Participants gained valuable skills through workshops and training, while awards and exhibitions celebrated creativity and innovation. Through strategic communication and media visibility, the campaign positioned Ooredoo as a leading advocate for women’s empowerment in Oman, inspiring continued participation and growth in future initiatives.
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